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The current situation of SEO: Competitive, Complex & Social

What is currently going on with natural SEO? On the contrary of traditional advertisement, Internet has the advantage to be accessible to any type of business for any budget. With Search Engine researches totally becoming a habit for consumers, a good ranking in Google is definitely a key of success for businesses. Here are some facts we can […]

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The difference between Brand, Identity and Logo – Marketing

Do you know the difference between your brand, your identity and your logo? They all build the image of your company or your product / service. But they have different roles in your strategy. To sum up: A brand is the image that customers perceive that create an emotional and unique link and a relation […]

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Company Website Development: 1. Find out your goal and objectives

Do you need to have your company website developed? Finding out your goal and your objectives is a key strategic stage to start with. This article is part of the Company Website Development Kit. Find out your strategic goal Establishing an online presence is a must for today’s fast moving business. But this is not […]

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Australia: The future of business is social, digital and mobile

Are you preparing well your business for the future? Optus “Future of Business” report is clear: social, digital and mobile are consumer trends that will stay and impact Australian businesses in the future. Have a look at some of the findings below and you will see how mobile and social media usage is rising and totally […]

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